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MARKETING

  1. BULL'S-EYE! THE ULTIMATE HOW-TO MARKETING AND SALES GUIDE FOR CAPs

    Sponsored by PCPS and the Association for Accounting Marketing Whether your firm is getting back into the full swing of marketing and you are looking for some new ideas to jumpstart your sales efforts, or you are getting serious about business development for the first time, this book is designed for you. Learn More

    ₦5,400.00
  2. MARKETING STRATEGY

    Marketing Strategy : How to Prepare it - How to Implement it Learn More

    ₦2,500.00
  3. MANAGING YOURSELF

    This book is about the skills of personal effectiveness and professional development. Learners are introduced to a wide range of tools and approaches that will enable them to realise their personal and work performance goals by improving the way in which they manage themselves. Learn More

    ₦1,325.00
  4. INFORMATION AND KNOWLEDGE MANAGEMENT

    Individuals and organisations rely on their ability to select and process information, both to make sense of their local environment and to try to understand the bigger picture. This book approaches information management from two key perspectives: * The skills of the individuals manager to source, manage and communicate information * The organisational processes and systems for managing information and knowledge. Learn More

    ₦2,625.00
  5. MARKETING FINANCIAL SERVICES

    Marketing Financial Services (The Marketing series) Learn More

    ₦8,200.00
  6. MANAGING MARKETING PERFORMANCE 2006-2007

    Elsevier/Butterworth-Heinemann's "2006-07 CIM Coursebook" series offers you the complete package for exam success. Fully reviewed by CIM and updated by the examiner, the coursebook offers everything you need to keep you on course. It is written by experts in the field and the CIM Senior Examiner, fully endorsed by CIM and independently reviewed. Learn More

    ₦13,995.00
  7. PROJECT AND REPORT WRITING

    Main differences between Super Series 3 and Super Series 2 · Super Series 3 covers the knowledge and understanding of the new MCI Standards (due to be launched in April 1997). The S/NVQ links are clearly stated at the beginning of every workbook. · Portfolio activities included. These and the work-based assignment in each workbook are mapped to specific elements of the MCI Standards. · Much wider range of industry sectors and organisations included in the examples, case studies and activities. Learn More

    ₦695.00
  8. MARKETING ( A COMPLETE GUIDE IN PICTURES )

    Marketing: A complete guide in pictures, Second Edition 2nd Edition Learn More

    ₦3,000.00
  9. FROM BRAND VISION TO BRAND EVALUATION

    From Brand Vision to Brand Evaluation (Volume 2) 3rd Edition Learn More

    ₦1,400.00